Unlock Your Peak Performance — In Sport, Coaching, and Life.
As a former pro athlete, I know the mental game can make or break performance. I help players strengthen identity, emotional control, confidence, and resilience — so they can perform with clarity, consistency, and self-trust.
THE TAYLORED MINDSET™
The Taylored Mindset™ helps you build the identity, emotional steadiness, confidence, resilience, and routines that fuel consistent performance — in hockey and in life.
Every athlete has a different story, strengths, and pressure points. This framework meets you where you are and adapts to your personality, position, and goals, helping you train your mental game with the intention and purpose you bring to the sport you love.
Identity &
Self-Leadership
Understand who you are as an athlete and lead your game with intention. No more shrinking, or second-guessing — you’ll learn to show up with clarity and purpose every single day.
Emotional
Regulation
Learn to keep your cool when the game gets loud.
I’ll teach you how to stay composed, grounded, and clear so you make decisions you’re proud of on your worst days, not just your best ones.
Confidence &
Self-Trust
Confidence shouldn’t disappear after one bad shift. I’ll help you build belief that’s steady, internal, and earned — confidence that travels with you no matter what the scoreboard says.
Mental
Resilience
Resilience isn’t about “being tough.” It’s about rising. You’ll learn how to bounce back quickly, reset after mistakes, and keep moving forward when pressure, adversity, or doubt hit hardest.
Performance
Routines
Confidence comes from preparation.
Together we’ll build routines, reset cues, and mental habits that make your performance predictable — so you trust your work and play free.
THE TAYLORED MINDSET™ ORIGIN STORY
The Taylored Mindset™ didn’t come from a textbook — it came from the hardest moments of my career. The injuries. The pressure. The expectations. The doubt. The seasons where the mental battle felt bigger than anything happening on the ice.
As a goalie, your mistakes are loud. Your emotions are visible. And when your confidence cracks, everyone feels it. I had to learn how to lead myself, stay calm when everything sped up, rebuild my confidence after bad games, and rise after setbacks that hit harder than anyone ever saw.
When I transitioned into coaching, I saw the exact same struggles in the athletes I worked with — not because they weren’t good enough, but because no one had ever taught them how to manage their mind. They were working hard, doing it all right physically, but carrying the same mental weight I once did.
So I built the framework I wish someone had handed me at 16, 20, 25 — the tools I had to learn the long way.
The Taylored Mindset™ combines lived experience, emotional intelligence, and performance psychology into five core pillars that help athletes lead themselves, handle pressure, trust their work, and show up as the strongest version of who they are — in sport and in life.
It’s real, practical, athlete-centered work. Because the mental game isn’t about being perfect — it’s about learning how to rise.
Tailored Coaching for
Every Level of the Game
Whether you’re an athlete building confidence, a goalie working on composure, or a team striving for culture and connection — Taylored Minds offers flexible coaching designed to meet you where you are and help you perform your best.
FOR ATHLETES
Play with confidence, focus, and composure — no matter the moment.
1:1 mental performance coaching to help you overcome pressure, manage emotions, and build lasting confidence in yourself and your game.
FOR GOALIES
Learn to stay calm and composed in the toughest moments.
Specialized coaching tailored to the unique mental demands of goaltending — focus, reset, and trust your preparation.
FOR TEAMS
For clubs & organizations ready to embed mental performance into their season.
-
Workshops, office hours, and coach advisory packages.
-
Tailored programs to strengthen culture and performance.
.png)
PROGRAMS
Not ready for 1:1? Join a proven program built for growth at your pace.
Our multi-week and seasonal programs are designed for long-term growth — blending education, mindset tools, and reflection to help athletes and coaches develop sustainable mental performance habits.
WORKSHOPS
Interactive clinics for athletes, coaches, or staff.
-
60–90 min deep dives into topics like confidence, focus, leadership, or mental skills.
-
Ideal for clubs, teams, camps or events.
SUCCESS STORIES FROM THE ICE
Discover how hockey players and coaches built confidence, resilience, and self-trust through the Taylored Mindset™
.png)
When I was chosen to present on ice at the University of Michigan for The Coaches Site live event in Ann Arbor this past June, I unexpectedly found myself grappling with self-doubt, a new and unsettling experience for me. Enter a pivotal figure in this journey - Taylor Cook. In navigating this uncharted territory, Taylor not only equipped me with the tools, direction, and confidence-building blocks I needed, but also empowered me to tackle any potential obstacles that could hinder my progress. As a result, I stood prepared, delivered the presentation, and experienced no post-presentation second-guessing. The pride and fulfillment I felt were a testament to the profound growth I achieved in those 12 weeks - regardless of my age. Taylor's guidance was spot-on, and her words consistently painted a vivid picture of the actionable steps required to drive impactful change. I am deeply thankful for the time I spent with Taylor and wholeheartedly endorse her as a performance coach.
Cathy Andrade
Professional Skating Development Coach
It was my privilege to have Taylor as my mental coach. With an injury that had impaired my athletic performance, I was initially grappling with a mental blockage, which Taylor adeptly helped me overcome with their expertise in mental training. Taylor's approach was highly personalized, bespoke to my specific needs, and they remained highly attuned to my progress, providing consistent feedback that proved instrumental in my success. Their unwavering support and guidance bolstered my confidence, helping me to achieve a state of heightened focus and performance. I wholeheartedly recommend Taylor to those seeking a sophisticated and results-oriented mental coach.
Alicia Williams
Professional Hockey Player, EWHL
Taylored Minds Coaching helped me look at things a different way, a better way than I used to look at things. As a person I am not really positive, always thinking bad about myself and everything around it. With Taylored Minds Coaching I am starting to perform and feel better on and off the ice, because Taylor changed my mindset to a brand new me, a better me. There is still a lot of work to be done, but I am already seeing progress in my game. With Taylored Minds you will start to look at everything with a different look, by that I mean you will start to concentrate on the things you could do better and on the things you are already doing good. Take a chance and be the best you can be.
Krists Bergmanis
Goalie, Zegmale Juniors - Latvia2